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', Pantene has announced Lucy Edwards (pictured) as the new brand ambassador for theirSilky & Glowing product range, A post shared by Lucy Edwards #BlindNotBroken (@lucyedwardsofficial). Trend Hunters Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers. You will be redirected once the validation is complete. A current TV ad for Pantene shampoo opens with a woman blow-drying the very long hair of a 12-year-old child. a brand ambassador for Pantene, thanks to her popularity on social media. Lucy explained that her eye sight was affected byIncontinentia pigmenti, a disorder that affects theskin, hair, teeth, nails, eyes, and central nervous system. The ad, from Pantene Philippines, was released last month, but went viral in the past few days with more than a million views on YouTube. A host of stars attended Pantenes Power of the Hair bash in London, but it was Katie Piper who stood out from the crowd in this all-black ensemble. Preview. Who'll find love on our blind date? A face is given to the Pantene products by singer Selena Gomez and top model Gisele Bndchen. While all my friends were going off to uni and thriving I was just doing my best to survive. Model, Photographer, Stylist, Makeup or Hair Stylist, Casting Director, Agent, Magazine, PR or Ad agency, Production Company, Brand or just a Fan! It's not the worst ad in the world. Meanwhile her grandmother's sister has slight vision problems in one eye and is still able to drive. Inspire your group with our most popular speakers on innovation, trends, change and futurism. greater accessibility in the hair and beauty industry to create a more inclusive space for all. You are such an inspirational lady'. Who is the footballer in the head and Shoulders advert? In Defense of Using Feminism to Sell Things. Get inspired with our 4,155 innovation strategy articles, keynote, videos and innovation tools. We are no longer accepting comments on this article. He can do any hairstyle from classic Pantene Pro-V Hair" more. SHAMPOO & CONDITIONER. Lucy Edwards, who lives in London, has been chosen as a Pantene ambassador Blind influencer currently boasts over 108,000 followers on Instagram Fans have gushed that Lucy is 'breaking the mould . Lucy told Femail that she's keen to bust misconceptions about blind people, saying: 'A few are: That I cant feed myself or my dog. . Published: 15:35 GMT, 30 October 2021 | Updated: 15:38 GMT, 30 October 2021. Why did Katie Pipers boyfriend threw acid? The views expressed in the contents above are those of our users and do not necessarily reflect the views of MailOnline. Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database. The comments below have been moderated in advance. The Hucknall-born Vogue columnist, who was named one of the UK's most influential women by the style bible, features alongside Katie Piper and Ramla Ali in the new Pantene Grow Strong commercial. 'I get a lot of comments online and offline assuming that I cant do things so I thought I would take a light hearted approach and have some fun with my video responses. Fight the Bias. In the past 30 days, Pantene has had 2,879 airings and earned an airing rank of #389 . Katie lost all her hair in 2008 when she was the victim of an acid attack. LEARN MORE. June 2020 (Advertising) Model: . Model, presenter and writer Paris Lees may have chalked up yet another career first with a starring role in a mainstream TV advert - but the trans activist says the milestone is bigger than her. Here are the seven best ways to wear them this spring. Pantene recently conducted research that revealed many people feel there is a lack of accessibility within the hair and beauty industry. Lucy has worked as a digital ambassador for the charity Living Paintings in which she interviewed Charlie Cox, Daredevil star. The brandfound that there were five key areas for improvement for social content creation, which has been used to inform and create Pantene's new social media code of conduct. For the most recent 52-week period ended May 15, the segments within hair care in which Pantene plays shampoo, conditioner, hair spray and mousse increased sales 2 percent, 2.5 percent, 0. . I know it can be cringey when people blow their own trumpet, but the fact is, if this were someone else from our community appearing in a mainstream commercial that doesnt centre around them being trans, I would absolutely be talking about how culturally significant this is. The touching ad will have you wiping . Pantene Pro-v Analysis. It opens with onscreen text, reading, "For LGBTQ kids . What lack of sleep REALLY does to your face: Expert reveals the warning signs your skin is suffering, My Daily Horoscope: What does March 2nd hold for MY star sign? Pantene doesn't get to make money off of negative stereotypes using stereotypical models and then tell us they're feminist "lean-in" heroes. Sign up to track 93 nationally aired TV ad campaigns for Pantene. "Wherever Peter is, my hair will be nearby. Her husband gushes about her for a little over a minute, and we . Pantene 2019. Continuing from cycle 23, this cycle featured an all-female cast. Social media users have been quick to congratulate Lucy about her new role, while praising Pantene for giving her the opportunity to work with them. The KISS ImPress Press-On Falsies Don't Require Glue, Tostitos Mexican Style Three Cheese Chips are Arriving Now, Babybel Mini Babybel Monterey Jack is the First New Flavor Since 2014, The Pokmon Sleep Feature Will Be Arriving Later this Summer, From Fairytale Furniture to Intricate Couture Tresses, From Profane French Fries to Heart-Stopping Poutine Burgers, Our Team of Speakers & Virtual Presenters, Terms of Use, Copyright Info & Privacy Policy. ', Ramla Ali (left) Paris Lees (centre) and Katie Piper (right) at a live podcast, hosted by Pantene, about the power of hair in women's lives. 'Im really proud of myself that I managed to rehabilitate and relearn daily routines in order for me to accept the blind version of myself. Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers. footballer Antoine Griezmann As Naomi Oni lay in her hospital bed in December 2012, her face destroyed by a brutal acid attack, there was just one thing that kept her going. 'When I first got the chance to scan the soon to be released a Pantene bottle with the Navilens app I burst into tears because until that point I hadnt been able to independently shop in store on my own for eight years. 'By opening up about my blindness and being vulnerable it has allowed people to connect to my story as well as understand how to make their social media posts accessible. The cataract got more and more cloudy and by age 16 it forced my hand really because everything was so foggy and cloudy. She said: 'I think the trauma and loss of having it happen so suddenly made me ultimately have a mental breakdown when I was younger. Who is the blonde girl in the Pantene advert? Lucy (pictured), who boasts over 108,000 followers on Instagram, has gushed that hair has the power to impact her confidence. Hijab shampoo advert a 'game-changer' The 86-year-old skydiver turned model Catrin was among more than 50 passengers on the coach which was taking ski resort staff back to the UK when it crashed . It's a way for them to reach out to the public and make their products known. DISCOVER THE NOURISHING POWER. Infographic : Using Cognitive Functions To Unlock the ENFP Personality Types Unique Gifts , Job Offer : Certified Nursing Assistant King Veterans Home $1,000 Sign-on Bonus. Besides, Did Katie Piper lose her hair? Quick Answer : Why do we need to have a creative workflow? Use tab to navigate through the menu items. Paris was the first openly trans person to appear on BBC Question Time and in Vogue magazine, where she's since been given a column and she's got a book in the pipeline too. This is new territory for us! Elegant in orange! She racked up over 259,000 likes on the video, and now regularly posts videos of how she goes about her daily life, recently winning a contract as a brand ambassador for Pantene, thanks to her popularity on social media. Nina West is the new face of Pantene, and were wigging out WATCH. It is pretty rare these days to find an ad agency that consistently comes up with creative quality ads. I felt so free. 4. In the clip, Lucy shows herself pouring water all over the kitchen counter from a jug, followed by a film of how she actuall does it using a liquid level indicator - a small device attached to the glass that vibrates or makes a sound when it's almost full. 'I was so surprised when Pantene approached me, it's not what you expect at all,' she admitted. 'I like looking at pictures to see what all my different hair styles represent - and to not be ashamed or experience regret for whatever reason. Halo frizznot necessarily a technical term, but it perfectly describes hair breakage at the top of the head. ', Lucy added that there are many misconceptions about blind people, saying: 'Just because I cant see, doesnt mean I dont want to look and feel beautiful. This includes introducing and describing themselves, using clear content descriptions and captions, audio describing important elements, using subtitles and simply being aware that content needs to be accessible for everyone to create the best content for all. This site uses cookies to provide you with a great user experience. Published: 09:14 GMT, 5 January 2020 | Updated: 17:15 GMT, 5 January 2020. The hair care company Pantene is now pushing LGBTQ propaganda with its products. After an amount of research I havent done since college, several Pantene Pro-V shampoo and conditioners contain unhealthy ingredients such as sulfates and long-ass words that end in -cone. Silicones are what make you feel easy, breezy, beautiful with shiny hair, BUT over time they act as plastic coats that cause . Thank you Pantene, and thank you for putting me with such amazing women. Praising the new campaign, Katie added: 'Before I was burned, I was a big make-up person and big into fashion. Pantene 2022. 'My journey was so unexpected, but anyone can have a relationship with their hair and get to know their hair. (And remember, Econsultancy offers training and a whole range of market insight reports and best practice guides) 1. Many trans people grow up feeling excluded and ashamed well today I feel included and proud! Bravo to stylist, James Yardley. Fresh from a resounding World Cup win, footballer Antoine Griezmann is the toast of France and the face of our #JustWatchMe campaign. Patrick Mahomes is the new face (or should we say hair) of Procter & Gamble Co.s advertising for Head & Shoulders. If You Know, You Know It's Pantene. Product. Being on social media, I'm used to getting constant feedback from the public. Join 334,996 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights. Lucy said losing her sight made her grow up quicker than other people her age. 'It was either go blind from the cataract or risk an operation hoping that my retina would stay in place. The brand that became famous for a classic 1980s commercial featuring an attractive woman looking into the camera and saying, "Don't hate me because I'm beautiful," has now hopped on the trans agenda that erases women altogether to promote "transgender visibility." Inspirational women, model Katie Piper, boxer Ramla Ali, and transgender writer Paris Lees star in Pantenes new commercial created by Grey London. This was just the beginning of an extraordinary journey to find self-acceptance and happiness. When I was burnt, I lost my hair, says Katie who was violently attacked at the age of 24 by an assailant who threw sulphuric acid in her face, causing third-degree burns and loss of sight in one eye. In 1986, model Kelly LeBrock starred in a Pantene commercial extolling the virtues of the . Salon Baobao. Expressing her pride in the short video, in which she says "the power of hair isn't just how it looks, it's how it makes you feel", the former Holgate Academy student said the commercial was "culturally significant". Join the world's top innovators at our in person events. iSpot.TV: This company is a TV advertising measurement firm, but it's still a helpful resource, namely . We also may change the frequency you receive our emails from us in order to keep you up to date and give you the best relevant information possible. Pantene's latest ad shows that Pantene women are normal too. Eve and Barry separated when Claudia was just three. She was extremely mischievous and threw tantrums. The push is the second in Pantene's series of "#MyHairWontBeSilenced" purpose-led activations; last year it partnered with Black Minds Matter to highlight discrimination against Afro hair in the . Cut to the woman, Ashley, sitting on a couch with her lesbian spouse, Ellie. Lucy (pictured) said she burst into tears when she scanned Pantene's soon to be released bottle as it's been eight years since she has been able to shop in store independently. Download the 2023 Super Bowl TV Ad Report from iSpot Today. . The Hucknall-born Vogue columnist features alongside Katie Piper and Ramla Ali. 'I lost my eyesight in my right eye at age 11 and then the eye consultants monitored my remaining working eye really closely. Get shiny, healthy looking hair with Pantene shampoos, conditioners, styling products and hair treatments, designed to meet your hair's individual needs. The service requires full cookie support in order to view this website. See answer (1) Copy. Join our 3,500,000 social media followers, on the cutting edge. Jan 14, 2022 - Celebrity beauty ads and endorsement campaigns. Dove has its . Her regular videos prove that having a disability doesnt have to hold you back. Subscribe today to get a dose of sunshine in your inbox with our Ayup Newsletter! Part of the Daily Mail, The Mail on Sunday & Metro Media Group, PrettyLittleThing - Offers on women's clothing, Get inspired by the newest styles and offers, Click through for ASOS promo codes this Autumn, Spend less with Missguided's exclusive codes, Treat yourself to offers on make-up and accessories, Check out the latest Wayfair sale to save on furniture. What is the punishment for acid attack in India? Katie lost all of her hair back in 2008 when she became the victim of a horrific acid attack. Katie and husband Richard James Sutton are still together after tying the knot in 2015. You have entered an incorrect email address! Taylor / Monroe. MIRACLE RESCUE INTENSE RESCUE SHOT Your email address will not be published. Lynch got a minimum of 16 years behind bars in the same year and judges threw out an appeal against his rape conviction in 2010. strengthening damage repair shampoo with castor oil. . Its a bit weird that only a few months later I was having more eye surgery to save my vision because my retina detached. This means that we may include adverts from us and third parties based on our knowledge of you. Please enable JavaScript on your browser and try again. It's how you are seen.". To use, wet your hair then massage the mask onto your scalp, focusing on roots. Lucy is a professional journalist and broadcaster and has presented reports for the BBC on TV and radio. also known as Sarina Thai (First Thai transgender model on NYFW Runway since 2013, until now . Herein, What happened to Katie Pipers face? How much is Claudia Winkleman worth? r/ANTM I always loved that these became Top Model meme lore online for the past like 10 years when she's never said either of these things but Tyra's so ridiculous it's almost believable. P&G launches Head & Shoulders ad campaign featuring Mahomes. Procter & Gamble has announced TV presenter Cat Deeley as the new face of its shampoo brand Pantene Pro V. Pantene does not cause hair loss. Philippines. The Pantene Ad being analyzed uses the fame of actress and music artist Selena Gomez to persuade readers through ethos. August 2022 (Advertising) Model: Isadora Satie.